Presaga Pulse · People are already talking

Know where a conversation is heading — and whether to step in.

A thread about your organization. Comments piling up under an announcement. A review other people started arguing about. Presaga Pulse reads the actual conversation, finds where else it lives, plays it forward, and tests stepping in against staying out — then keeps reading as it moves, and scores its own calls.

Reads the live page, time-stamped Finds the venues you didn't name Staying out is a real recommendation
In plain terms

You paste a link to the conversation. Pulse reads what's actually there, works out where it's going, and tells you whether saying something would calm it down or pour fuel on it — then checks its own answer as the conversation keeps going.

What makes Pulse different

Presaga Crisis and Presaga Campaign are moments. Pulse is time.

You can see what people said. You can't see where it's going — whether the thread burns out on its own or turns into the thing you spend next week explaining. Pulse builds a population from the people actually in the conversation, plays it forward, and tells you which arguments are gaining ground, who is carrying them, and what happens next.

Then it does the thing no monitoring tool can: it tests your options. A Pulse briefing runs stay out and step in as two separate arms on the same conversation, and tells you what each one costs. Silence is a real recommendation here, and every report says what silence costs as well as what speaking costs.

A public conversation, read forward
What goes in, what comes out

A link and one sentence in. A reading out.

An illustrative Pulse briefing — the input a town's communications lead would give, and the shape of the call that comes back.

What goes in

A town's parking bylaw, and the thread under it

A link to the local paper's story on the new downtown parking bylaw — 140 comments in two days, three residents doing most of the talking, a councillor named twice, and no reply from the town yet. “Do we respond, and does responding make it worse?”
Presaga Pulse · a link and one sentence · the page is read live and time-stamped · illustrative example
What comes out

A Pulse Decision Report — and the re-reads that follow

The Call · illustrative

Stay out for now. The thread is plateauing on its own: three of the four arguments gaining ground are about the bylaw's timing, not its substance, and the two voices carrying it have drawn no new participants in a day and a half. A reply from the town re-opens it. If the named councillor is drawn in, step in within the day with a facts-only correction — a reply we tested separately, against staying out.

  • The Call
  • What We're Reading
  • Where This Conversation Lives
  • Where It's Heading
  • What's Gaining Ground
  • Who's Carrying It
  • If You Step In
  • What Changed Since the Last Reading
  • Evidence & Confidence
  • Your Original Input
Point Pulse at a conversation → Illustrative example — the report structure is real
What the report delivers

A Pulse Decision Report, section by section.

Written for the person deciding whether to reply — the call first, then everything it rests on, then what changed since last time.

  1. The CallStep in now, step in later, or stay out — with the timing that drives it.
  2. What We're ReadingThe thread as Pulse actually read it, how current it is, and what it does not have — so a reading never quietly rests on a conversation that has already turned.
  3. Where This Conversation LivesThe venues carrying it, including ones you didn't name, and the ones Pulse found but could not read.
  4. Where It's HeadingThe trajectory if nobody intervenes: escalating, plateauing, or burning out — and how activity moved.
  5. What's Gaining Ground, and Who's Carrying ItThe winning arguments and the voices with actual reach, as distinct from the loudest.
  6. If You Step InWhat a reply changes, tested in its own arm against staying out — with your draft reply, or one Pulse writes from only what's on the page.
  7. What Changed Since the Last ReadingRe-read any time. Every reading is compared against the one before, and each reading's dated projections are scored by the next.
  8. Evidence & ConfidenceCitations to the words that were really there, the reviewers' disagreements, and a confidence reading that can only be lowered.
  9. Your Original InputThe link or the pasted thread, reproduced exactly as supplied, with when it was read.
The room that argues over it

Pulse's reviewers read for direction, not just sentiment — and one seat's whole job is to make the case for staying out.

  • Trend Reader
  • Voices Behind It
  • Turning Points
  • Devil's Advocate
  • Evidence Checker
  • Case for Staying Out
The Watch

A conversation doesn't end when the report does. Neither does Pulse.

Pulse keeps a running model of the conversation — the narratives present and their share, which are growing or fading, the claims circulating and where each was first seen, the actors, the venues, where disagreement concentrates, and which groups are absent. Every field is counted, cited, and dated.

Read it

Point Pulse at the link. It reads the public page the way any visitor would — never posting, never logging in, never going behind a login or a paywall — stamps when it read it, and records what was there so your report can cite the words that were publicly visible at the time.

Find the rest of it

Pulse sweeps for the other places the same conversation is happening — the subreddit, the local news comments, the forum you didn't know about — and maps them, including the venues it found but could not read.

Play it forward, both ways

Staying out and stepping in run as two arms on the same conversation. The report says what each one changes and what each one costs.

Re-read as it moves

On the cadence you choose, Pulse re-reads the conversation. What changed since the last reading is the first thing the new report says — and last reading's dated projections are marked right or wrong.

The usual way vs. Presaga Pulse

What listening usually gets you.

The usual way

Monitoring, then a guess.

A social listening tool counts and classifies the posts that already exist. An agency sends a morning digest. Then someone in the room guesses whether replying helps — and finds out by replying.

  • CostUS$99–699 a month for published mid-market listening tiers, US$1,499+ for a published enterprise tier; agency monitoring on top
  • TimeContinuous — but only on what has already been posted
  • What you learnVolume and sentiment so far. Not where it's going, and not what a reply would do
  • The decisionStill a guess, made under pressure
With Presaga Pulse

Direction, drivers, and a tested answer.

Pulse reads the conversation, plays it forward, and tests your reply — and your silence — against the specific people in it. Then it keeps reading, and keeps score.

  • Costcurrent pricing; each re-read is one more briefing, on whatever cadence the story needs
  • TimeAbout a minute after you paste the link
  • What you learnWhere it's heading, who's driving it, what's gaining ground — and what stepping in changes
  • The decisionStep in or stay out, with the evidence for both

Industry estimates from published sources; see Compare for every figure and where it came from.

Use cases

What teams point Pulse at.

The thread under your announcement

You posted it; the comments took over. Find out whether it's fading or building, and whether a reply from you helps.

A complaint gathering momentum

A customer's post is being shared. See which version of the story is winning and where intervention would actually land.

A council debate

A heated community thread on a bylaw, a budget, a development. Learn which positions are gaining support and where consensus might form.

Reaction to something you just did

You changed a price, a policy, a name. Watch the response unfold with a reading every day, each one scored against the last.

A story with legs

It looks small today. Pulse tells you whether it stays small — and what would make it not.

A subject you care about

No artifact, no decision yet — just a question: how is the public talking about this, and where? Pulse finds the conversation and reads it.

Plans and prices

Live from the catalog — what the app charges today.

Every name, description and price below is read from the same catalog the app bills from, at the moment you load this page. Change a product in the back office and this page changes with it.

See where the conversation is heading.

Paste the link. Get the reading, the drivers, and a tested answer to “should we say something?” — then keep reading as it moves.