Built for Consultants & Agencies
Before your client announces something important, see how their audiences may react. PRISM is a simulation system that lets you pressure-test client messaging in private — adding a defensible evidence step to your work, on Canadian infrastructure, with the data under your control.
Recommend the message with evidence behind it.
Your judgment is what clients pay for. PRISM gives that judgment a defensible evidence step: before you recommend a statement or a campaign, you can show how the audiences may react and where the risks are. It de-risks your client's announcement — and it makes your advice harder to argue with.
The work where PRISM earns its place.
These are the engagements where an evidence step changes the conversation with your client.
Pressure-test client messaging
See how a client's statement may land across their audiences before you recommend it.
De-risk an announcement
Surface the line that backfires and the concern the draft never mentioned — before it's public.
Add a defensible evidence step
Back your recommendation with cited evidence and a confidence reading your client can act on.
White-glove crisis advisory
Run difficult statements through PRISM Crisis as part of your retained crisis work.
Campaign & launch advisory
Test framings for a client's campaign with PRISM Campaign before budget gets committed.
Win the pitch
Show prospective clients a capability their incumbent agency can't match.
Two products. One simulation engine.
Both PRISM Crisis and PRISM Campaign are simulation systems, not prediction systems — they help you see how people may react, not tell your client what will happen. Use whichever fits the engagement.
PRISM Crisis
For client crisis work — see how stakeholders are likely to react to a difficult statement before your client publishes it.
Explore PRISM Crisis →PRISM Campaign
For client campaigns and launches — test where support holds, where resistance forms, and which framing lands before you recommend it.
Explore PRISM Campaign →Real output. Not a mockup.
These are real, unedited PRISM reports — shown exactly as your client would receive them, with cited evidence and a confidence reading. The same engine pressure-tests the messaging you recommend.
Municipal bond referendum
A district tests a major campaign. PRISM surfaces an equity concern the release never mentioned, plus where the message meets resistance.
Open the report →Transit incident
A weekend-service crisis. PRISM models how riders, the community, and officials may react before a statement goes out.
Open the report →Client data stays under your control.
Many of your clients are regulated — government, public agencies, healthcare, finance — and care deeply about where their information goes. Everything you put into PRISM, and every result, stays on sovereign Canadian infrastructure with full data residency — never sent to US-hosted APIs, never routed through foreign jurisdictions. For your regulated clients, data residency is the difference between a yes and a no.
